Alejandra Muñoz has been a successful focus group moderator for over 20 years, combining her wide expertise in moderating and group dynamics, knowledge of sensory properties, sensory/descriptive lexicons and other consumer methods, and her excellent interpersonal skills.

She has moderated hundreds of groups to assist clients in the food and beverage, personal & household care, pharmaceutical and other industries in a variety of projects such as:

.....		Insights and understanding of consumer language
		Study of consumer likes/dislikes, wants and needs
		Product screening
		Concept testing
		Product Development and Reformulation Guidance
		Others

Contact us for more information regarding focus group moderating
(in English or Spanish)

908 789 0961
info@iris-consulting.net